Fashion Trends & Covid-19

The impact of Covid-19 feels endless. From quarantine, to our “new normal”, and even to the current fashion trends. Since everyone is staying home and working remote, most people are shopping for cute and comfortable lounge wear. Sweatpants, neutrals, and comfy sets are all the rage right now.

The pandemic has even sped up fashion trends according to Ana Correa. She says that trends that were expected in 2021, the importance of home-life and clothing pieces designed for zoom calls, are trending now. We can already see that this is true since lounge wear is all anyone is wearing and if you have a Zoom call people only dress up what the camera sees.

When working at home, everyones main concern is being comfy. This is the main reason lounge wear is popular right now. People would rather wear sweatpants than slacks to work. However, we still want to look good for our Zoom meetings. Over

sized tee-shirts, ribbed material, joggers, and lounge wear sets are a go-to because they are stylish and extremely comfy.

Neutral lounge wear sets are the best way to go. The outfit is already put together! There are also so many combinations you can do. There are sets that come with shorts, pants, and even cardigans.

With lounge wear becoming increasingly more popular, you can buy them almost any where. Oh Polly, Meshki, and Pretty Little Thing have a great selection of lounge wear ranging in prices and quality.

While Covid has made lounge wear a necessity, celebs and influencers have been popularizing it for a long time. Influencers such as Raven Elyse and Lisa Onuoha have been wearing and recommending lounge wear for months. Raven Elyse even did a dedicated lounge wear haul on her Instagram during quarantine.

Most stores that are selling lounge wear are e-commerce brands. They only sell clothes online. This is another impact by Covid-19, online shopping is basically the

only kind of shopping. People who were previously nervous about shopping online, are now completely comfortable with it due to Covid. All of the lounge wear brands mentioned previously are e-commerce brands.

Another impact covid has had on fashion tendencies is that people are shopping for classic, quality pieces. Fast fashion is out. We want good quality pieces for a capsule wardrobe. We also want pieces that are easy to clean, and sanitize in the washer. No more “dry clean only” clothes. With the spread of covid, we need to be able to wash and disinfect our clothes easily.

Covid-19 has impacted every aspect of our lives, even fashion trends and shopping habits. People are only buying lounge wear now because everyone is staying home. Our “new normal” is not only wearing a mask and social distancing, but also wearing comfy clothes to work instead of the typical slacks.